Choosing to start your own fitness business can end up being a complicated and frustrating endeavor, can’t it? Up seems down, left seems right, and you have so much on your plate that you don’t even know where to begin. Today, we’re talking to Mike D’Andrea who will share how he was able to flatten […] …
Articles posted in Fitness
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Clever Gym Advertising Campaigns
The fitness industry on its own is exciting, thrilling, and carries with it thoughts of hope and motivation; so, owning a gym, housed with all the latest and most popular equipment, classes and amenities will naturally drum up its own business locally. However, the challenge of maintaining that flow of new members long after your […] …
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How to Manage a Gym Successfully
Taking on the role of managing a gym can be a stressful, hectic job that is full of surprises and long hours. However, there are ways to find your groove to ensure all new and existing members are happy, that the facility is clean and well-functioning, and that employees are cheerful and fulfilled. Some newly […] …
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The Boutique Gym Boom
As the fitness industry has grown, so have the needs of its consumers. There is no longer a one size fits all category where the membership-based approach of big-box gyms is the prominent option for fitness enthusiasts. Gone are the days when attending your favorite group fitness class meant paying a monthly gym fee and […] …
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5 Ways to Exercise Safely During a Heatwave
In locations prone to heatwaves, and it’s hard to stay active when the temperatures are soaring. With the addition of ‘heat haze’ causing lethargy and discomfort, sticking to your workout routine in the summer can be difficult. With exercise being so important to our health and wellbeing, a change in your routine could easily lead […] …
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The Evolution of Group Fitness
Working out in a group setting seems commonplace today, but it wasn’t all too long ago that this was a foreign concept. It wasn’t so much that people never worked out together, but there previously was no real thought or method as to why this would be beneficial. Once the benefits were discovered, group fitness […] …
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5 Simple Fitness Tips To Transform Your Life
Getting fit doesn’t have to mean working out at the gym four days a week. As great as the gym can be for our bodies, we don’t all have the time to single out hours every week for training. Whether it’s working full time, traveling, family commitments, or other projects keeping us busy, not everyone […] …
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7 Tips for Designing a Fitness Class for Different Fitness Levels
If you have ever taught a group fitness class, you know how fun it can be to lead your participants through an effective and energetic workout. Everyone has a smile on their face, is dripping with sweat, and talking about how much they are going to feel it in the coming days. This result, however, […] …
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14 Tips to Boost Customer Satisfaction With Your Comments
Every trainer has their favorite go-to cues and phrases. Whether you learned them from a fellow trainer, overheard them at a continuing education class, or came up with them on your own, these phrases are the ones you frequently use to motivate your clients to give the workout their all. But recent evidence reveals that […] …
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Group Fitness Training (Everything You Need to Know)
If you are looking for a way to make a positive impact on many people at the same time, group fitness training is your answer. From Zumba to strength training, there is something in this realm for everyone. After attending classes for a while, many people decide they want to become an instructor. If you […] …